Change is not enough. We are UnBecoming.

UnBecoming Consulting + Coaching + Storytelling is for fierce visionaries radically reimagining business as a force for good.

So that we all thrive.


I see you being the change you want to see in the world.

UnBecoming is for visionary leaders who are divesting from business-as-usual practices and radically redesigning businesses and organizations rooted in purpose, people, and the planet.

Growth and transformation is a creative practice. It is personal, relational, and collective.

This is where I meet you.

In that transformational place as you radically reimagine how we do business so that we all collectively thrive.

This is our UnBecoming.


Who I am

Hi, I am Jenn Schindel, PhD.

I am a Business Strategist + Coach +  Storyteller.

I help visionary leaders and innovative organizations radically reimagine and redesign products, services, communications and business structures to create a business ecosystem where we all thrive.

UnBecoming is my framework rooted in my unwavering belief that transformation can be a radical practice in service of collective liberation.

If we are truly committed to radically transforming our business as a force for good, we must:


the business-as-usual practices that no longer serve your vision for growth and transformation


your vision by catalyzing radically reimagined business strategy and practices


into conscious growth in your radically aligned business and livelihood

Why we do this work

This work is rooted in radical joy and wild imagination.

My work emerges from 20+ years across roles in research, strategy, business development, and strategic communications. My work is rooted in my own UnBecoming that guides me in radically redesigning my livelihood in alignment with my audacious desire to thrive — in my work, in my relationships, in my family, in my community.

I am committed to antiracist, decolonizing, abolitionist practices that are stewarding our next economy and emergent business ecosystem.

What we do

UnBecoming is how we radically redesign business from the inside out.

We must embody a radical transformation through a cyclical practice of UnBecoming.

Here is how we can do that work together:


You are stewarding your leadership toward creating a new business ecosysem built on the audacious desire that we all collectively thrive.

I work with you as a strategist and coach, so that you can step into the radical leadership practices that drive growth and transformation.



As a mission-driven business you are building business practices, innovative partnerships, and strategic communications that drive values-aligned growth.

I work with you as a business strategist and thought partner to catalyze your commitment to UnBecoming a business that is a force for good.


You are called to tell your story in a way that is authentic and not a commodified marketing tool.

I work with you to develop your strategic communications and narrative change work to drive growth and impact.

What people say

I am building this work in collective.

UnBecoming is part of an emerging ecosystem of radical strategists, consultants, coaches, entrepreneurs, business owners, and creatives who are committed to our collective transformation.

Working with Jenn Schindel has been a journey of profound discovery and growth both personally and in the development of Beyond Ordinary Business (BOB). Through her UnBecoming framework, I gained profound insights into the systemic forces that influenced my perceptions and actions. Jenn’s approach clarified that many of the challenges I faced weren't personal flaws but systemic issues, a realization that brought immense relief. Where once I felt burdened by my perceptions and actions, through Jenn’s coaching I transformed those burdens into pathways of understanding and self-compassion. As both a coach and consultant, she played an indispensable role in shaping BOB, holding me accountable and empowering me to own my body of work fully. In our collaborative efforts, we've forged an alchemy that stands as a testament to the power of co-creation. Jenn Schindel is not just a consultant; she is a beacon of transformative change.

Claudia Cordova Rucker Founder Beyond Ordinary Business

I am so lucky to have found Jenn. Working with Jenn, I always found my own answers, even when I thought that I was too novice to know what was best for me and my coaching business. After each session with Jenn, I left feeling energized and empowered. I felt like I always knew just which direction I needed to go. Jenn also helped me break into a writing practice, something I previously declared myself too busy to try. Jenn’s support seems to permeate beyond sessions and gently float its way into my day to day so that I feel more encouraged and empowered consistently across both my writing practice and my blossoming coaching business. I cannot recommend Jenn enough for her mentoring and coaching offering.

Beth Harmon Founder Beth Harmon Self-Love Coaching

Are you ready to take the first step?